Behaviour First: Designing for Real Performance Change
We talk a lot about learning impact. Yet in real projects, many instructional designers still start with content rather than with behaviour change. The result is often polished, well-structured courses that do little to address real performance gaps.
Amanda Nguyen, Senior ID Leader with 12+ years of experience, will explore what changes when you reverse the starting point: begin with the behaviour the business actually needs and design backward from there.
You'll explore:
- Why starting with content (instead of behaviour) remains the most common design mistake, and what it costs projects
- How to define observable behaviour change before opening any authoring tool, including the key questions to ask SMEs and stakeholders early on
- A behaviour-led approach in practice, with examples that show how structure, activities, and assessment shift
- How to use iSpring Suite AI beyond traditional modules, including scenario-based video experiences and interactive infographics
Special perks for attendees:
- A certificate of attendance from iSpring
- The webinar recording
About the presenter
Amanda is a Learning Experience Design Consultant, visual communication geek, creative alien and founder of Learning Jam Club. With over a decade of experience across corporate, government, not for profit and global tech companies, she specialises in helping L&D teams design learning that feels modern, clear, and human. Amanda is known for her ability to break down creative concepts into practical, brain-friendly methods that L&D professionals can use immediately, empowering them to design with greater clarity, confidence, and impact.
Amanda Nguyen
Learning Experience Design Consultant
You'll explore:
- Why starting with content (instead of behaviour) remains the most common design mistake, and what it costs projects
- How to define observable behaviour change before opening any authoring tool, including the key questions to ask SMEs and stakeholders early on
- A behaviour-led approach in practice, with examples that show how structure, activities, and assessment shift
- How to use iSpring Suite AI beyond traditional modules, including scenario-based video experiences and interactive infographics
Special perks for attendees:
- A certificate of attendance from iSpring
- The webinar recording
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